Hi.
I’m a copywriter specializing in…
- High-level creative and strategy
- Copywriting across all audio and visual channels
- Campaign planning and implementation
- Search Engine Optimization (SEO)
- Content creation and planning
- Email marketing and sequences
- Direct response marketing
- Blogs & articles in a variety of industries
But that’s not all I’m up to.
Let’s pop in the CD.
Cassi Daugette, MA
Powered by performance, people, and a little bit of spunk.
With a master’s degree in professional writing and over six years of experience across channels, I’m a multi-hat wearing copywriter.
At heart, I’m a storyteller. I translate complex concepts into clear, compelling copy that resonates with audiences and drives results. From crafting presentations to growing blog traffic, I thrive on making brands and my team shine through content that makes an impact.
Can we swap playlists? Here’s my debut album.
Audience Research
Uncovers desires, issues, challenges, and more to find opportunities for leverage and engagement.
Persona Development
Builds out consumer journeys to identify and address pain points for a variety of audience segments.
Competitor Analysis
Explores both direct and indirect competition, tracking wins and market errors.
Content Strategy
Develops targeted, consistent, and precise messaging across deliverables that aligns with brand goals and audience needs.
Copywriting | Lead Single
Writes, revises, and tests copy for performance. From headlines to full-blown emails or from Facebook ads to Google Search, I’ve covered it.
Collaborative Mindset
Collaborates with account teams, designers, and stakeholders. I love working with people and sharing ideas.
Ready to make some music?
Let’s jam.
Bonus Tracks
- Visual Storytelling
- Campaign Development
- Narrative Development
- Technical Communication
- Research & Reporting
- Website Content Development
- Social Media Marketing
- Creative Strategy
- Presenting & Speaking
- SEO
- Video Production
- Branding Strategy
Cassandra Daugette 